Last night, my roommate and I were watching the news. Following the local stories and weather forecast was a story about Sephora’s ‘Celebutard’ lipstick. I had never heard of it. However, this beige-colored lipstick from Kat Von D’s Painted Love Lipstick line was yanked from Sephora’s shelves after the makeup store was bombarded with backlash. Organizations that openly disagreed with the lipstick included Down Syndrome Uprising and All About Developmental Disabilities. Sephora was hesitant to respond to the public, but eventually had this to say:
“It has come to our attention that the name of one shade of a lipstick we carry has caused offense to some of our clients and others. We are deeply sorry for that, and we have ceased sale of that shade both in our stores and online.”
Meanwhile, Kat Von D had this to say via Twitter before deleting the message:
“At the end of the day, it’s just a f**king lipstick”
I also found a comment by ‘crimson petal’ at the bottom of the article. I’m posting the entirety of this individual’s opinion (with my ‘favorite’ lines in bold) because it is soooooo relevant to class:
“I’m disappointed with Sephora for caving in to this. Firstly, this lipstick has been out for well over a year…probably more. Why now? I’ve wanted it a long time but just never remembered to throw it in my basket. I understand that it may be offensive to some however this is just silly. The name had nothing to do with disabled or “challenged” individuals or whatever they want to be called. It was meant as a commentary on celebrities we see in the news everyday. As Kat said – it’s just a lipstick. What frightens me is that when a group of people launch a concentrated effort to remove something or change something that they feel is objectionable. Then nothing is safe. Freedom of speech is compromised. I’m familiar with the “campaign” these people launched…and it wasn’t pretty. They took to every makeup website, blog…anywhere where they could sign up and left sometimes inappropriate comments, and disrupted business. What would have been wrong with expressing their unhappiness like sane adults? I’m all for equal rights for everyone, but bullying companies and individuals because your are offended over something is as bad as the “offense” itself.”
Did the name really have ‘nothing’ to do with challenged individuals? Crimson petal seems to think so, which is funny because he/she immediately goes on to write that the purpose of the product’s name was to infer that celebrities are mentally challenged. And was the response of the party against ‘Celebutard’ immature? After all, Kat Von D is the one who took to Twitter and dropped the F-bomb…..
The article indicated that, despite the tremendously negative criticism surrounding the product, Amazon.com was continuing to sell ‘Celebutard’. However, I cannot find it on the website. This article was written just two days ago. Something tells me that Amazon must have quickly caught up to speed with Sephora and pulled the product, as well.